One of the most sought-after settings in Europe for a battle-oriented seminar, the Normandy Campaign of 1944 is especially rich in historical drama and metaphors.
Business clients appreciate the many parallels to key aspects of business activity, including strategic vision, comprehensive planning, and communication in a complex, multi-layered, and functionally “matrixed” environment.
The battle sites themselves are well-preserved and include famous and evocative locations such as the “Pegasus” Bridge, the artificial harbor at Arromanches, the coastal artillery battery overlooking the English Channel at Longues-sur-Mer, the wide sands of Omaha Beach, little changed since 1944, Pointe du Hoc with its famous cliffs and craters, the national Military Cemeteries and Monuments -- the list is long and inspiring.
Depending on the client’s objectives, the seminars for participants can focus on multiple levels:
> strategic, with the interaction between Franklin Roosevelt, Winston Churchill, Charles de Gaulle and their Combined Chiefs of Staff, or Hitler and his divided high command;
> operational, featuring Allied generals such as Eisenhower, Montgomery, Bradley, Leclerc and Patton versus von Rundstedt and Rommel;
> or tactical, “zooming in” on leaders of small units engaged in combat actions, or equally crucial domains like logistics and communications. |